Work
Growth, operations, and product.
Austin, TX · [lastName][firstName]@gmail.com
Energy startup building the foundation of American power through a fleet of distributed residential batteries.
Second growth hire connecting marketing, sales, deployments, and engineering.
- Responsible for BasePowerCompany.com, all web design, web engineering, and sign-up funnel
- Owned conversion funnel; worked with deployments & legal to delete steps in permitting process, built software to speed up time from sign-up → installation
- Scaled direct mail program to be one of core demand generation channel, sending hundreds of thousands of mailers/mo across TX.
Finance automation platform helping businesses spend smarter.
One of first growth hires focused on product—focused on conversion, onboarding, verticalization, and channel partnerships.
- Revamped the financing application and signup funnel for thousands of weekly signups (partnered with Risk for underwriting; Sales for lead routing)
- Partnered with data to define and measure “perfect onboarding,” informing product sequencing and lifecycle triggers
- Led product work for accounting and private equity channels, including the first PE-specific Ramp feature
- Partnered with eng/design to launch vertical products like the Ramp Fleet Card (drives $XXmm in incremental monthly card spend)
- Joined at ~150 employees and ~5k customers; left at ~900 employees and ~25k customers. Company valuation grew from $3B to $13.1B over my tenure.
Fion Technologies (shut down)
Wildfire prevention startup leveraging geospatial data and ML prediction.
First operator managing internal systems, recruiting, and investor coordination.
- Built company operations from zero—AP/AR, legal, payroll, benefits, and PEO setup
- Led technical recruiting end-to-end; sourced and hired early engineering talent
- Managed early investor relations and diligence for $650k pre-seed and $2M+ seed raises
- Supported SDR work: sourcing and coordinating calls with agency and utility contacts